Competitive Prices In A More Competitive Market : OnePlus 8 Series is much Cheaper in India
Last week the OnePlus 8 series with the OnePlus 8 and OnePlus 8 PRO but they didn’t disclose the price for Indian market which is their major market but from sources we found that the OnePlus 8 series is much cheaper in India than In the United States.
Now we have that number and this new series will be a lot more competitive than you might have thought in US prices, Which pushed the brand into flagship territory.
In one tweet from OnePlus, It says the OnePlus 8 series starts from Rs. 41,999 or around $550 and the US base price for OnePlus 8 is $699. As per Android Central, The entry level model is specifically for Indian market and 6 GB of RAM in device compared to 8 GB and it will be available on Amazon.
For Indian market, the price of the OnePlus 8 is lower. the 8GB RAM +128 GB Storage model is more than $100 cheaper at Rs. 44,999 ($590) and 12GB RAM + 256 GB storage is about $150 cheaper at Rs. 49.999 ($650).
The OnePlus 8 Pro is with the biggest discount, 8GB RAM + 128 GB storage is around $180 cheaper at Rs.54,999 ($720) and 12GB RAM + 256 GB storage is about $200 cheaper at Rs. 59.999 ($785). It seems that the OnePlus 8 Pro price in India is equivalent to a non-pro model in the US.
OnePlus, Bullets Wireless Z headphones around half price than US around Rs .1999 ($25) compared to US Price of $49.95.
Pricing strategy is very competitive in Indian market as OnePlus is the leading premium brand in India.The pricing which is defined for the US market will not work as compared to competitiveness to the Indian market.